For business owners, Facebook Business Pages have been de-mystified.

 Facebook has grown in popularity to the point where business owners can no longer dismiss it as a social networking and gaming platform. In September 2010, Facebook overtook Google in terms of the amount of time users spent on their website. According to Facebook, users spend over 700 billion minutes per month on the site!

Facebook is the latest Web monster, with 500 million active members. With its widespread appeal among all age groups, integrated email application, and recent Bing search integration, a Facebook user may no longer need to log off to use an email application or visit Google for Web searches. 

They may be able to access the entire Internet from within Facebook. Facebook is now so important in your potential customers' lives that it makes sense for you as a business owner to have a presence where your prospects latest Tech News, according to Facebook. With more than 50% of active users logging into Facebook every day, it makes sense for you as a business owner to have a presence where your prospects hang out on a daily basis.

Let's clear up a few points regarding Facebook that have perplexed business owners. To begin, do not mix a Business Page with a personal profile. They are two distinct entities that provide various alternatives and methods for interacting with friends and coworkers.

Are Fan Pages and Business Pages the same thing?

Many of you who have been using Facebook for a while will recall that Business Pages were previously referred to as Fan Pages. Additionally, someone "fanned" you in the past. They now "like" you. Don't be fooled into thinking that a Fan Page and a Business Page are two separate products; they are not.

All Facebook Business Pages begin with the creation of a personal profile on Facebook. A personal profile, to be exact! You can't just go straight to setting up a Business Page. You must use a personal email address and name for your personal profile, not a generic email address like info@mydomain.com. Remember that if you have an employee set up your Business Page's personal profile, you don't want them to link the new account to an email address that you won't have access to if they leave. You may lose access to your Facebook Business Page, all of your acquired fans, and information if they do so and quit your employ.

For setup, I usually suggest that one of the business owners create a separate email address just for Facebook. You're ready to go once you've created your personal Facebook profile. However, unless you want to utilise this particular account for your own personal purpose, do not include information such as education or other facts. You're just getting started with this account so you may establish and manage your own Facebook Business Page.

Select "Official Page" under the heading "Create a Page for a:" on the right side of the creation page, then "local business" under the heading "Create a Page for a:". Fill in the name of your page, then check the box next to the declaration stating that you are a legal business representative and have permission to own the page. It's crucial to remember that the name you choose for your Facebook Business Page's title will display at the top of the final page.

In your chosen name, I recommend that you use good spelling and avoid using hyphens or underscores. We used to have to insert hyphens or the spaces in the page name and URL would show up as non-HTML characters, how to delete facebook messages. Enter "My Business Name" instead of "My-Business-Name" . This name will also show in the URL for your new Business Page.

The next page you'll see after clicking Create is your fresh new Facebook Business Page. It's as easy as that. After you've received 25 "Likes" on your page, you'll be able to choose a vanity URL, but we'll get to that later.